The first woman to win the Pritzker Prize for Architecture in its 26 year history, ZAHA HADID (1950-) has defined a radically new approach to architecture by creating buildings, such as the Rosenthal Center for Contemporary Art in Cincinnati, with multiple perspective points and fragmented geometry to evoke the chaos of modern life.
The opening words of the citation when Zaha Hadid was named as the first woman to win the prestigious Pritzker Prize for architecture in 2004 were: “Her architectural career has not been traditional or easy.” An understatement. All architects have to struggle, but Hadid seems to have struggled rather more than most. Her single-mindedness, her singular lack of compromise is the stuff of legend although, as one writer commented, like a hurricane, “the storms are all on the outside”. In part, it is simple artistic temperament, necessary, perhaps, to create forceful architecture like Hadid’s. And in part it is the survival mechanism required to create such architecture in what remains a distinctly macho profession. Diva, the critics call her, although as the T-shirts worn by Hadid staff replied at the opening of her first major public building, the Cincinnati Art Center, in 2003: “Would they call me a diva if I were a guy?”
Lacoste have partnered with Zaha Hadid Architects to release a capsule collection of footwear. The Pritzker Prize winning deconstructivist architect used a digitized version of the iconic Lacoste crocodile logo as a basis to explore surfaces with repeated patterns.