1st Ave Machine is a visual design and storytelling outfit.
Based on story driven visual design and in-house effects,
the production company got its start working on projects from high profile agencies such as 180 Amsterdam & Mother London.

After meeting while working for Darren Aronofsky,
Executive Producer Serge Patzak and Director Arvind Palep founded the studio, which now attracts some of the best emerging visual design and storytelling talent. 1st Ave Machine is currently broadening its production facilities with a UK presence.

SpecialGuest, started in 2007, is the imaginative, playful sibling of 1st Ave Machine and platform for exploration of different techniques and directorial visions.

1st Ave Machine has also created the commercial for Samsung’s slim TV’s called “New Species”, that ...: "Like their “Sixes Last” promo from a couple years back, “New Species” is set in a forest of the imagination. I could decry agency Cheil Worldwide for forcing a repeat performance from 1st Ave, but it’s just so damned beautiful, I really don’t care. I feel like Arvind has created a universe—or rather augmented our own—with his work. You can’t contain that kind of potential in a couple of projects." the motionographer sums it up.


Oh yes, and you know that cool and fresh commercial for AT&T?
They did it.


Agency: BBDO New York, BBDO Atlanta
Chief Creative Officer: David Lubars
Chief Creative Officer: Bill Bruce
Executive Creative Director: Susan Credle
Creative Director: Darren Wright, David Skinner
Assoc Creative Director: Patrick Herold
Assoc Creative Director: Tim Wettstein
Copywriter: Patrick Herold
Art Director: Tim Wettstein
Senior Agency Producer: Nicole Lundy
Senior Agency Producer: Melissa Chester (Music)
Prod. Co. : 1st Avenue Machine